about this program

InnovateBowie! was created by the Bowie Business Innovation Center (Bowie BIC) to celebrate the growing and dynamic City of Bowie entrepreneurial ecosystem. Each year we bring state and national entrepreneurial ecosystem partners to highlight existing entrepreneurs who have grown great businesses in the City of Bowie. We also want to highlight emerging technologies and market trends that can inspire these existing and emerging entrepreneurs.

In 2023–2024, we will focus on eCommerce strategies and technology solutions for entrepreneurs and small businesses.

eCommerce continues to grow rapidly as more people embrace online shopping and businesses leverage the opportunities provided by the digital marketplace. eCommerce has revolutionized the way businesses operate and consumers shop.  It has opened opportunities for entrepreneurs and small businesses to establish online stores, expand their customer base, and compete in the digital marketplace. We only see this trend continuing and we wanted to educate and empower these groups to compete in the global marketplace.

What is eCommerce?

eCommerce, short for electronic commerce, refers to the buying and selling of goods and services over the internet. It involves conducting commercial transactions electronically, typically through online platforms or websites. eCommerce encompasses various activities, including online retailing, online auctions, digital marketplaces, and online B2B (business-to-business) transactions.

eCommerce solutions provide entrepreneurs and small businesses with cost-effective, accessible, and scalable platforms to reach a global audience, increase sales, and deliver an enhanced customer experience. It opens opportunities for growth, innovation, and success in the digital marketplace.

eCommerce Advantages to Entrepreneurs & Small Businesses

eCommerce offers several significant advantages to entrepreneurs and small businesses, making it an essential tool for their success.

Global Reach

Lower Costs

24/7 Availability

Low Barrier to Entry

Flexibility & Scalability

Targeted Marketing & Personalization

Enhanced Customer Experience

Data-Driven Decision Making

Integration & Automation

Business Expansion Opportunities

Our Program Partners

Antoinette Smith

Schedule a meeting to learn more about becoming a Bowie BIC Member.